When setting up a business, you might wonder whether you need a company name or a trading name – or both. Many businesses use a different name from their official Companies House registration, often using “T/A” (trading as) before their trading name. But what’s the difference, and when should you use each one? ‘What’s in […]
Company Name vs. Trading Name: What’s the Difference? Read More »
When it comes to your business, some assets are tangible like stock, premises, or cash, while others—such as your brand name, slogan, and identity—are less visible but equally valuable. These are known as intangible assets. Protecting your intellectual property (IP) and trademarks is crucial in maintaining your brand’s reputation and financial success. Here’s what you
Cold emailing has stood the test of time as a powerful tool for businesses of all sizes. Its effectiveness stems from several factors:▪ Decentralisation: Unlike social media platforms, email isn’t subject to algorithm changes or policy shifts, providing businesses with more control over their outreach.▪ Universal Reach: Most business professionals have an email address, allowing
What Are Cold Emails & Why/ How You Should Them? Read More »
